The brief behind the post

Hook. Arc. CTA. In order.

Pick a target length and language below to see the shape a real script takes.

Example script

Hook

I almost didn't post this.

Arc

Show the feature. Cut to the silence. Land the lesson in one line.

CTA

Follow for the next launch — I'm posting the numbers.

Every real script keeps this same hook/arc/CTA shape, plus a visual-hook and on-screen-text layer, kept separate from the post's own caption — the creative brief behind the post.

WRITE MY FIRST SCRIPT